Privacy Policy for Tug

Effective Date: April 23, 2026

Tug (“Tug,” “we,” “our,” or “us”) is a subscription-based parenting service operated by Carolyn Louise Schenk, a sole proprietor.

This Privacy Policy describes how we collect, use, and safeguard your information when you visit www.togetherwithtug.com and use our SMS-based play prompt service.

By using Tug, you agree to this Privacy Policy.

1. Information We Collect

A. Information You Provide Directly

When you register for Tug, we may collect:

  • Your name

  • Your phone number

  • Your email address

  • Your child’s age or age range

  • Your time zone or ZIP code

  • Preferences you provide

You provide this information voluntarily when signing up.

B. SMS Data

When you use Tug’s SMS service, we collect:

  • Your phone number

  • Message timestamps

  • Message delivery confirmations

  • Your replies to Tug messages

This information is necessary to operate and improve the service.

C. Technical and Usage Data

When you visit our website, we may collect limited technical information such as:

  • IP address

  • Browser type

  • Device type

  • Pages visited

  • Basic analytics data

This information helps us improve performance and usability.

2. How We Use Your Information

We use your information to:

  • Deliver daily SMS play prompts

  • Personalize prompts based on child age

  • Provide customer support

  • Send service-related updates

  • Monitor system performance

  • Improve Tug’s features and reliability

We do not sell or rent your personal information. We do not use your information for third-party advertising.

3. SMS Communications

By providing your phone number and explicitly opting in, you consent to receive daily play prompts, and messages related to evaluating and tailoring your experience. Message frequency varies, and is typically between 1-3 messages per day. Message and data rates may apply. We do not share your mobile information with partners.

To opt out at any time, reply STOP. For help, reply HELP or contact us at support@togetherwithtug.com.

Consent to receive SMS messages is not a condition of purchase.

Tug sends messages only to users who have voluntarily subscribed. We do not send unsolicited messages or use purchased lists.

4. How We Share Information

We do not sell or share your personal information. We only share information with trusted service providers that help us operate Tug, such as our text messaging provider, hosting provider, and payment processor. These providers may only use your information to provide services to Tug.

5. Data Retention

We retain personal information only as long as necessary to provide the Tug service, comply with legal obligations, maintain unsubscribe/suppression lists, resolve disputes.

If you unsubscribe, we may retain your phone number solely to ensure you do not receive further messages unless you re-subscribe.

6. Data Security

We implement reasonable administrative, technical, and organizational safeguards to protect your information.

Tug uses secure backend infrastructure and controlled access to databases to reduce the risk of unauthorized access.

However, no online system can be guaranteed to be completely secure.

7. Children’s Privacy

Tug is intended for use by parents and caregivers.

We do not knowingly collect personal information directly from children under 13 years of age. Any child-related information (such as age range) is provided by the parent or guardian.

If you believe a child has provided personal information directly to us, please contact us at support@togetherwithtug.com.

8. Your Rights and Choices

You may:

  • Request access to the personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of your information

  • Withdraw consent for SMS communications at any time

To exercise these rights, contact support@togetherwithtug.com.

9. California Privacy Rights

If you are a California resident, you may request:

  • The categories of personal information collected

  • The categories of sources

  • The business purpose for collecting the information

  • The categories of third parties with whom information is shared

Tug does not sell personal information.

To submit a request, email support@togetherwithtug.com.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When changes are made, the updated policy will be posted on this page with a revised effective date.

Continued use of Tug after updates constitutes acceptance of the revised policy.

11. Contact

Tug, operated by Carolyn Louise Schenk

support@togetherwithtug.com

www.togetherwithtug.com